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Coronavirus: What Businesses Need To Be Thinking About

Updated: Mar 31

Here’s a list of some practices you can look at to keep your business running smoothly and effectively.


SAFETY

Communicate with your team on the latest developments and health regulations from the government. Look out for common symptoms of the coronavirus like a dry cough, shortness of breath and/or fever. Create a clean workspace for your team and your customers. Setup hygiene stations and make sure your team is following protocol to keep everyone healthy. Encourage employees to work from home if they're not feeling well, or if they traveled recently. Also Encourage customers to stay hope if not feeling well.


Government of Alberta, Prevent the Spread (March 16, 2020):

  • stay home and away from others if sick or in isolation

  • wash hands often

  • cover coughs and sneezes

  • avoid touching face with unwashed hands

  • avoid travel outside Canada

  • self-isolate for 14 days if returning from travel outside Canada or were exposed to COVID-19

Public health orders (March 31, 2020):

To protect the health and safety of Albertans, law enforcement agencies now have full authority to enforce public health orders and issue fines for violations.


FLEXIBILITY

When possible, Be flexible with scheduling and cancellations. Allow your customers to reschedule services with your company. If you offer customers membership plans or packages for your services, consider extending or waiving the expiration date. Also consider extending promotions.


PAYMENTS, REFUNDS & CANCELLATIONS

Try to limit your transactions to "contactless tap” payments and avoid buttons and on-screen signatures. If you have to refund customers, give them a good reason to return to your business. Offer a coupon or discount for their next purchase as compensation. Moreover, show them you value their business and their patience.


HONESTY

Communicate proactively and positively. Encourage your customers to put their trust in you. Keep customers updated on your events, products and services. Update your followers on social media with any relevant information.


COMMUNICATION

Keep your customers in the loop. Update your website and social media pages with any changes to your hours, shipping delays or event cancelations. Consider adding an FAQ section to your site to address customer concerns.


Keep your team well informed. Consider tasking leaders or creating a group of leaders in your business to coordinate and dispersing information for you. This is vital for cohesiveness within your organization as policies are bound to be adjusted during this time.


THINK OUTSIDE THE BOX

Be prepared to think on the spot and work with problems as they arise. Look at innovative solutions and try to be flexible so your customers will return. There are no one-size-fits-all plans so try and find solutions that are right for your team and your customers


OTHER

Staff:

  • Your team is your #1 customer

  • Apply all the thoughts above to your team to keep them safe, informed, and be flexible with them too.

Events:

  • Look at postponing or cancelling events. Unfortunately, this might be the best way to keep everyone safe.

  • Handle refunds quickly and efficiently. Have a plan.

  • If the event is very low risk, add new safety measures to your event and communicate it effectively to your team and your customers.

  • Contact customers and let them know the event is still taking place and let them know all safety measures being taken.

  • You may still have those who want to cancel. Remember to be flexible.

  • The sooner you communicate a postponed event, cancellation or policy changes, the better.

Services & Appointments:

  • Go virtual. Consider offering virtual courses and consultations through video or live stream. Many meetings and classes can be moved online using tools like Google Hangouts, Skype and more.

  • Again, try to be flexible. Postpone your appointments or services and allow customers to do the same.

  • Ramp-up hygiene. Let clients know the steps you're taking to keep your business environment clean and safe.

  • Add a buffer time between appointments to thoroughly disinfect all equipment used.


Keep up to date with all regulations by visiting www.alberta.ca/coronavirus-info-for-albertans.aspx.


Do you want to chat more about how to keep your business operating in this difficult time? Setup a time to talk with one of our leaders today.

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